TELL ME ABOUT THE FABRICS
So let's be honest, these days it’s hard to know just exactly what is in the fabric used in garments straight away, yes legally there’s content on the label, BUT that does not mean you can trust every element in the supply chain to get to that point.
Especially in fast fashion, the chain can include the growers in the country of origin, the buyers & distributors in that country, then suppliers in between and probably stockists in the country of destination. That’s quite a long chain & each step has it’s own prices and terms and ability to safe guard some information.
This is something EVERYONE should be aware of when clothes buying, no matter where from.
This is how some brands find out the hard way that workers are not being treated right along the chain, because they literally don’t know. Yes of course someone knows, but navigating this and finding out as a consumer can be tricky sometimes.
Personally I think the best way to avoid this, is to just not get in too deep & not get sucked into cheap prices for fabric. There will be a reason why it’s £4/m for example. Because everyone in the chain has their own markup & because the whole system has gotten way too complicated.
So the fewer people in the chain, the better. This is why I try to keep my supplier list small and consistent & well just go for a slower approach. Another reason for slow fashion & why I think it’s the way forward!
At The Capalog this is approached pretty simply, as the caps are made from scratch in house, I am totally in control of how they're made & I keep the supplier list as simple & consistent as possible.
For all the caps for sale at The Capalog, you will find the fabric content of each cap on each product page. If it’s organic, it will say so. If it’s not, I will have been very careful not to include the word organic!
For the denim for example, it comes from a couple of places, most of it is from a lovely company in wales who specialise in organic cotton and work very closely with weavers in Kerala, India. That includes the blue grey, red, charcoal, plum and lilac denims. Then the mustard yellow comes from another denim specialist, but still a uk based small company. It also included the canvas cottons too, the brick, green & orange are all organic too.
Fabric sustainability and sourcing is something I am researching more and more and especially at the end of 2020 I started looking into adding more colours to the collection. So stay tuned as I research this more and more!